Carpe - Markacy

What Exactly Does Markacy Do?

We partner with brands of all sizes to grow direct-to-consumer revenue by offering a range of growth strategy and marketing services. We offer marketing and media expertise, strategic planning, connections, and a proven methodology for driving financial results.

Our senior level team brings a rich background from leading strategy consulting firms, top performance marketing agencies, and former CMO roles.

How Do I Get In Touch?

In normal times, we would love to have you at our office in Soho West. In the meantime, email us at info@markacy.com or give us a call to set up an introductory video meeting.

What Services Do You Specialize In?

Our main services of expertise include Facebook advertising, Google advertising, Amazon storefront optimization and media services, media planning & buying, lifecycle marketing, UX/UI services, SEO, CRO, and full-stack development.

What Areas Do You Focus On?

Our clients include emerging startups looking to get their e-commerce business or Amazon storefront off the ground, existing brands focused on scaling D2C sales, and large enterprises going through a digital transformation.

We have experience across numerous industries including deep expertise across consumer verticals such as fashion & apparel, pet, personal care, health, beauty, food & beverage, and home.

Carpe

Dermatologist-recommended
antiperspirants

Carpe is a fast growing DTC e-commerce brand that created a full line of antiperspirant products. Markacy partnered closely with Carpe’s leadership team and Head of Growth to drive strategic lifecycle marketing initiatives.

What We Did

»  Email Marketing Strategy
»  SMS Management
»  Data & Analytics
»  Lifecycle Marketing

Email Marketing

Increased email channel revenue by 75% through a robust email automation flow strategy and campaign cadence. Defined audience testing opportunities and increased account circulation to drive new revenue.

Lifecycle Marketing

Engaged customers throughout their buying journey and leveraged both email marketing and SMS to attract, convert, and retain long-term customers.

“We view Markacy as not only an agency partner, but as an extension of our team, and therefore our brand. Every team member that we have worked with is committed to seeking continued performance optimizations and not only our engagement level improvements, but our entire series of KPI’s that we set forth as goals for this partnership. We are very excited to continue investing into this partnership and believe that they will be a key factor in our continued success moving forward.” JP Carter CMO