THE RETAIL MEDIA TAKEOVER: HOW AMAZON IS QUIETLY DISMANTLING THE DSP OLIGARCHY A Data-Backed Strategic Briefing on the Budget Shift Reshaping Digital Advertising—and Why Your
Markacy partnered with Maxbone in Q4 2021 to implement a full-funnel marketing strategy spanning paid media, CRM (Email and SMS), and conversion rate optimization (CRO).
Markacy partnered with Scheid Family Wines to evaluate four brands to prioritize for direct-to-consumer sales while expanding wholesale distribution.
Markacy has partnered with FEED Projects as its Agency of Record since 2022, helping restructure its direct-to-consumer business for greater profitability.
Markacy partnered with Sabah in the summer of 2021 to help optimize the brand’s media efficiency and drive greater profitability across its eCommerce business.
So Tiger and Nike’s decision to end their partnership wouldn’t normally prompt a note from me but there are actually some very intriguing business fundamentals
Two Announcements Promise to Shake Up Search in 2024 Marketers, hold on to your hats, 2024 is off to an interesting start, with a couple
How To Make Strategic Marketing Cuts That Don’t Sacrifice Growth Given the dramatic change in economic fundamentals coming out of the Covid-19 pandemic, overall marketing
Markacy worked closely with Hobo’s CEO and marketing leadership team on eCommerce growth initiatives, paid media, email marketing, and content production to scale its direct-to-consumer
